SR

FMCG / Distribution · 2022 – 2025

Sales Force Automation Platform for a National F&B Brand

Microservices platform running daily field sales for 1,300+ distributors.

1,300+

Distributors supported

Microservices

Architecture

Nationwide

Field operations

The challenge

A national food & beverage company needed to digitise order-taking, distributor management and field reporting across the whole country. The system had to handle thousands of concurrent sales reps, unreliable connectivity, and reporting that management could trust.

What I built

  • 01

    Designed a microservices architecture behind an Express Gateway so order, inventory, distributor and reporting services could scale and deploy independently.

  • 02

    Built the services in NestJS + TypeScript with MySQL (TypeORM / Knex.js) and clear domain boundaries.

  • 03

    Delivered scalable REST APIs consumed by mobile field apps and web dashboards, collaborating with cross-functional teams through the full SDLC.

Results

  • Platform supports more than 1,300 distributors in production.
  • Independent services allowed features to ship without full-system downtime.
  • Clean API contracts let mobile and web teams work in parallel.

Need something similar built?

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